We start with
the introduction. Introduction to good presenter is a preparation necessary. As
a marketing officer we should make good preparations. As a marketing officer we
should make good preparations . Among the characteristics of a good marketing
officers are :
Ø Customer Friendly - How to approach
customers need us to be prudent and always smiling face and calm . Way in the
application and selection is also important in attracting the attention of
customers to adapt hear our presentation .
Ø Have a good Public Relationship (PR) -
giving satisfactory service and facilities and complete information about your
products . Not forgetting also need to be friendly and polite with the
customers so that customers will feel respected and appreciated by us .
Ø Have a high persuasive skills - known as
'the customer is always right ' should be incorporated in ourselves that
patience and calm can be formed within us for various trials and challenges we
have to face to face with a variety of clients who do not hassle us can
expected occur . Skills and know-how in dealing with various situations we can
repair a bad mood and can draw attention to our customers .
Ø Package the
presentation be a good product (though sometimes not so good products) - as a
sales and marketing officer we need to have confidence in a product that we
explain to the customer so that the customer will also be confident on our
product. Although we know the product is not as good as we pass, customers will
still be interested in acquiring the product for marketing the product is very
good and confident.
Ø Good knowledge about the product - must learn
and know about the product as a whole. This is particularly important if
customers ask anything about the product we are able to answer and explain with
confidence and do not hesitate.
v METHOD
There are various
methods to introduce and deliver products to customers. Among them is a direct
sales and marketing as we go into the field to meet individually randomized as
in shopping malls and so on. In addition is the method of opening stalls expos
or hold direct talks at the official invitation.Prepare presentation materials
such as slides,notes carefully and logically. You also need to know also who
the target audience you. Get ready for a quiet and never be too prepared. Do
not over prepared because it will cause you to be tired of talk. I have
experienced this problem over which I too prepared for a talk so that every
sentence I want to be thrown in my head. As a result, I do not see a natural
presentation and seemed to read the text. Oh, I am sure audience was so bored
with my talk from their facial expressions. The best way is you just memorize
the content you want to convey and what the sentence you want to use let it
happen spontaneously.
No comments:
Post a Comment